16 January 2011

Imagine TV to launch Zor Ka Jhatka on Feb 1, reshuffle programmes

imagine TV the Turner India promoted Hindi general entertainment channel will be launching its new reality show "Zor Ka Jhatka" on February 1. The show will be aired from Monday to Thursday at 9 pm and will be hosted by Shah Rukh Khan.

The channel is set to shuffle its programming line up to include new fiction and non fiction shows. The channel will also introduce Pardes Mein Mila Koi Apna on weekdays at 10:30 pm and a few more shows through the year.

The channel has also decided to change the timings of some of its current shows. Armano Ka Balidan - Aarakshan has been shifted to the 7:30 pm time slot, Gunahon Ka Devta has been moved to 8:30 pm and Baba Aisa Varr Dhoondo will be aired at 10 pm. Kitni Mohabbat Hai however will remain constant at its current timing of 8 pm.

Imagine TV hopes the shuffle will bring higher ratings for it. The channel will also launch the third season of Swayamvar, and fiction based on the life of Emperor Chandragupta Maurya later this year.

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